Effective Date: 30 September 2024
This Cookie Policy explains how BABYSEN (“we,” “us,” or “our”) uses cookies and similar technologies when you visit our website www.babysen.co.uk (the “Site”). It explains what these technologies are, why we use them, and your rights to control their use.
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They help the website to function efficiently and provide information to the site owners.
Cookies can be classified into two main types:
- Session Cookies: These are temporary and expire once you close your browser.
- Persistent Cookies: These remain on your device until they expire or are deleted.
2. Types of Cookies We Use
We use the following types of cookies on our Site:
a. Strictly Necessary Cookies
These cookies are essential for the website to function properly and cannot be switched off in our systems. They are usually set in response to actions made by you, such as setting privacy preferences, logging in, or filling in forms.
Examples:
- Keeping you logged in while browsing the website.
- Remembering your shopping cart contents during a session.
b. Performance Cookies
These cookies collect information about how visitors use our Site, such as which pages are visited most often. The data collected is aggregated and anonymous, helping us improve the performance of our Site.
Examples:
- Tracking which pages on our website are the most popular.
- Measuring the effectiveness of our marketing campaigns.
c. Functionality Cookies
These cookies enable enhanced functionality and personalization, such as remembering choices you make (like language or region). They ensure a more personalized browsing experience.
Examples:
- Storing your language preferences.
- Remembering login details so you don’t have to re-enter them.
d. Targeting/Advertising Cookies
These cookies track your browsing habits to deliver targeted advertisements more relevant to you. They also help us measure the effectiveness of our advertising campaigns on third-party websites.
Examples:
- Showing relevant ads based on products you have viewed on our website.
- Limiting the number of times you see the same ad.
3. Third-Party Cookies
We may allow third-party service providers to place cookies on your device for the following purposes:
- Analytics: To help us understand how users interact with our Site (e.g., Google Analytics).
- Advertising: To show you targeted ads across the internet (e.g., Google Ads, Facebook Pixel).
- Social Media: To allow you to share our content through social media networks (e.g., Facebook, Instagram).
These third parties may collect information about your visits to our Site and other websites.
4. How to Control Cookies
You can control and manage cookies in several ways:
- Browser Settings: Most web browsers allow you to manage cookies through their settings. You can choose to accept, reject, or delete cookies. Please note that if you disable cookies, some features of our Site may not function properly.
- For Google Chrome: Go to “Settings” > “Privacy and Security” > “Cookies and other site data.”
- For Mozilla Firefox: Go to “Options” > “Privacy & Security” > “Cookies and Site Data.”
- For Safari: Go to “Preferences” > “Privacy” > “Manage Website Data.”
- Opt-Out Mechanisms: You can opt out of certain third-party cookies by visiting their opt-out mechanisms. For example, to opt out of Google Analytics tracking, you can install the Google Analytics Opt-out Browser Add-on.
- Cookie Consent Tool: We provide a cookie banner on our Site that allows you to manage your cookie preferences when you first visit.
5. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our use of cookies or for legal, regulatory, or operational reasons. Any changes will be posted on this page with an updated “Effective Date.”